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Dissecting the transfer strategies over the last decade.

There are rich teams and there are poor teams. Then there is fifty feet of crap, and then us” – Billy Beane, Moneyball

Back in May 2011, it would not have been beyond the realmsof possibility for Juventini to associate the above statement with their beloved club. While that might be a bit of an exaggerated stance, the essence of the underlying message holds true. We were a club without direction, carrying a number of fundamental flaws, some of it self-inflicted and some from the remanence of Calciopoli. It was blatantly obvious to all that a new approach was needed.

One of the simplest definition of Economics is that “It is the most efficient use of the available limited resources”. While each one of us would love to own Blue Chip stocks such as Facebook, Amazon, Apple etc and experience the various benefits of doing so, the reality is that for most of us there is a general limit to our resources. These logics hold true in any walk of life and the Football Transfer Market though seemingly cocooned within its own inflationary bubble is no different. Not everyone has the resources of a Manchester United, Manchester City, Real Madrid or PSG.

The transfer approach of Juventus during this past decade can thus be categorized into 2 distinct periods – The period of limited resources and the period of extravagance.

Period of Limited Resources (2011/12